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Privacy Policy

Upgrade Everything Ltd is committed to protecting and respecting your privacy. The purpose of this Privacy Policy (the “Policy”) is to outline how we deal with any of your personal data. We adhere to the Policy together with any disclaimers to set out the basis on which any personal data we collect from you or that you provide to us, or that is provided to us relating to you (“Data”) by any means will be processed. Please read the following carefully to understand our use of personal data. Please note that the Policy relates only to living individuals in relation to personal data relating directly to themselves, and not to persons in any other capacity. We have structured our website so that, in general, you can visit on the web without identifying yourself or revealing any personal information. Once you choose to provide us with any information by which you can be identified, then you can be assured that it will only be used in accordance with this privacy statement.

Information we may collect about you

Personal data

We collect personal data from you when you provide such personal data to us, or via our services with which you interact. We may also obtain such other personal data about you as may be provided to us in the course of our legitimate business activities.

We may collect and process Data including the following in the course of providing services to you, which could contain your personal data:

Your full name; your address; your various email addresses; your various phone numbers including mobile phone numbers; your nationality; financial information about you, including your bank account details, credit card details, or other payment details; details of contracts you have entered with third parties for us to provide services to you; details of your relationship to other parties; your date of birth; details of your driving licence; details of your passport and all other Data which you ask us to process on your behalf, or which is necessary for us to process in order for us to fulfil our role providing services to you; details of your location while on the property via security measures such as closed circuit television.

As part of the registration process for our email newsletter, we collect personal information. We use that information for various reasons: to provide you with information you have asked us to tell you about; to contact you if we need to obtain or provide additional information; to check our records are correct and to check every now and then that you are happy and satisfied. We do not rent or trade email lists with other organisations and businesses.

Non-personal data

We may also process other data, which is not personal data.

When you access our website, your device’s browser provides us with information such as your IP address, browser type, access time and referring URL which is collected and used to compile statistical data. This information may be used to help us to improve our website and the services we offer, and to offer services to you.

Like most websites, we gather statistical and other analytical information collected on an aggregate basis of all visitors to our web site. This non-personal data comprises information that cannot be used to identify or contact you, for example, user IP addresses where they have been clipped or anonymised, browser types and other anonymous statistical data involving the use of our website.


We use cookies to distinguish you from other users. This helps us provide you with a good experience when you use our website and also allows us to improve our services. Please note that it is possible to disable cookies being stored on your computer by changing your browser settings. However, our website may not perform properly or some features may not be available to you if you disable cookies.

Security and where we store your personal data

We are committed to protecting the security of your personal data. We use a variety of security technologies and procedures to help protect your personal data from unauthorised access and use. As effective as modern security practices are, no physical or electronic security system is entirely secure. We cannot guarantee the complete security of our databases, nor can we guarantee that information you supply will not be intercepted while being transmitted to us over the Internet. We will continue to revise policies and implement additional security features as new technologies become available.

The transmission of information via the internet is not completely secure and may involve the transfer of data to countries outside of the European Economic Area (EEA). This occurs typically through use of cloud solutions for web hosting, email hosting or proprietary software solutions delivered to us through the Cloud. We do not however authorise any third party to use your personal data for their own purposes. Non-EEA countries may not provide an adequate level of protection in relation to processing your personal data. By submitting your data, you agree to this transfer, storing and processing.

Although we will do our best to protect your personal data, we cannot guarantee the security of your personal data transmitted to us. Any transmission of data is at your own risk. Once we receive your personal data, we use appropriate security measures to seek to prevent unauthorised access.

How we use your personal data

We use information held about you (and information about others) in the following ways:

In advertising our services, providing you with information, products or services that you request from us or which we feel may interest you, where you have consented to be contacted for such purposes;
To carry out our obligations arising from any contracts entered into between you and us;
In advertising our services, or providing details of any promotion;
To comply with legislation; and/or
To notify you about changes to our services.
You have a right to have your personal data corrected, if inaccurate, or, in certain circumstances, erased. Please forward any such requests by using this form.

We may use your data to send you information relating to our services, events and products which may be of interest to you. If you do not want us to use your data in this way, please notify us to that effect.

We keep your Data for varying periods according to our Retention Schedule.

This website uses Google Analytics

We may collect information about your computer, including your IP address, operating system and browser type, for system administration and in order to create reports. This is statistical data about our users’ browsing actions and patterns, and does not identify individual users. You can choose to disable Google Analytics by downloading and installing downloading and installing the browser plugin available here To read Google’s privacy policy visit:

This website uses Google Adwords

This website uses the Google AdWords remarketing service to advertise on third party websites (including Google) to previous visitors to our site. It could mean that we advertise to previous visitors who haven’t completed a task on our site, for example using the contact form to make an enquiry. This could be in the form of an advertisement on the Google search results page, or a site in the Google Display Network. Third-party vendors, including Google, use cookies to serve ads based on someone’s past visits to this website. You can choose to disable Google’s use of cookies by visiting Of course, any data collected will be used in accordance with our own privacy policy and Google’s privacy policy. To read Google’s privacy policy visit:

This website uses Facebook Custom Audiences

Facebook Custom Audiences to deliver advertisements to Website Visitors on Facebook based on email addresses. We may use information from users to display interest-based ads to you. The custom audience tool allows us to personalise our ads based on your shopping experience with us. We do not share any of your personal information, including shopping history, with Facebook. The tool converts your email address into a unique number that Facebook uses to match to other unique numbers it has generated from the email addresses of its users. You can choose to disable the Facebook service at To view Facebook’s Data Use Policy found visit:

This website uses the Facebook Conversion Tracking Pixel

The Facebook Conversion Tracking Pixel allows us to follow the actions of users after they are redirected to our website by clicking on a Facebook advertisement. We are thus able to record the efficacy of Facebook advertisements for statistical and market research purposes. The collected data remain anonymous. This means that we cannot see the personal data of any individual user. However, the collected data are saved and processed by Facebook. You can choose to disable the Facebook service at To view Facebook’s Data Use Policy found visit:

We use a third-party provider, Elastic Email, to deliver email newsletters. We gather statistics around email opening and clicks using industry standard technologies to help us monitor and improve our email newsletters. You can unsubscribe to email newsletters at any time of the day or night by clicking the unsubscribe link at the bottom of any of our emails. For more information, please see Elastic Email’s privacy notice:

Disclosure of your information

We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen. We may disclose visitor data, including Personally Identifiable Information, to certain such third-party services providers (Google Analytics, Google Adwords, Facebook Custom Audiences, Facebook Conversion Tracking Pixel, Elastic Email) in order to obtain such services.

Links to other sites

Our website may, from time to time, contain links to and from other websites. If you follow a link to any of those websites, please note that those websites have their own privacy policies and that we do not accept any responsibility or liability for those policies. Please check those policies before you submit any data to those websites.

Your Rights

As an individual, under EU law you have certain rights to apply to us to provide information or make amendments to how we process data relating to you. These rights apply in certain circumstances and are set out below: –

The right to access data relating to you (‘access right’).
The right to rectify/correct data relating to you (‘right to rectification’).
The right to object to processing of data relating to you (‘right to object’).
The right to restrict the processing of data relating to you (‘right to restriction’).
The right to erase/delete data relating to you (i.e. the “right to erasure”).
The right to ‘port’ certain data relating to you from one organisation to another (‘right to data portability’).
To find out what personal data we hold on you or to have your personal data updated, amended or removed from our database, please contact us by using this form. Any such data subject requests may be subject to the prescribed fee.

Changes to this policy

We reserve the right to change this Policy from time to time in our sole discretion. If we make any changes, we will post those changes here so that you can see what information we gather, how we might use that information and in what circumstances we may disclose it. By continuing to use our site or our services or otherwise provide data after we post any such changes, you accept and agree to this Policy as modified. Policy last reviewed July 2020.


We keep your personal data for so long as is reasonably necessary for the purpose for which we use it, in most cases for 1 -2 years but in certain circumstances this may be for a shorter or longer period. If longer, for any duration required by law and for statutory claims limitation periods where your personal data may be relevant to any possible liability we may have.

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Upgrade Everything Ltd © 2021 - Registered company number: NI678375
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